Branding
Here i talk strategy and tactics of some of the best brands in the business.
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Sam Altman, Jony Ive, OpenAI and the shape of what’s next
What happens when one of the most influential designers of our generation takes the reins at one of the most transformative tech companies on the planet? We’re about to find out. Sir Jony Ive, the mind behind the iMac, iPhone and Apple Watch is officially stepping into a creative leadership role at OpenAI, bringing his…
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OpenAI acquires chat.com for $25M?
OpenAI made a move that shows just how serious they are about conversational AI, they bought chat.com. Not just any domain — the domain if you want to be synonymous with conversational AI. In a move that’s almost reminiscent to the early 2000s dot-com boom, the pets.com era.
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Do brand moats make a company indestructible?
I wasn’t going to post this article, but then I listened to Scott Galloway’s Prof G Markets episode, where they talked about how Nike’s dependence on its brand might have led to its downfall and It got me thinking… this blog post feels especially relevant right now, with one of the strongest brand moats showing…
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My Top 10 Domain Name Picks of Last Week
The most interesting domain names I’ve come across over the past seven days.
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What does the term “Brand” really mean?
The term “brand” is often thrown around, but what does it really mean? Many people mistakenly believe that a brand is simply a logo or a color scheme. However, a true brand encompasses much more than these visual elements. Let’s dive deeper into what makes a brand and why it’s crucial for businesses of all…